Alicia Petralia Appointed VP Of Integrated Media At ONE23WEST

June 2, 2026 in Media Marketplace People, Media Marketplace People (Buyers), On The Move

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Alicia Petralia - Head Of Media - Zulu Alpha Kilo Inc.

We heard some rumblings, but it is now official: Alicia Petralia joins ONE23WEST as the agency’s VP of Integrated Media.

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About the author

Dave Forde

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Dave “The Connector” Forde is a 25-year veteran of the Canadian marketing, PR, and tech industries. He is the founder of The Connected One network, including industry news sites Canadian Ad Insider and PR In Canada, and serves as a strategic business advisor. Connect with him on LinkedIn and X.