[adrotate group=”1″]
What Does it Mean to be a Canadian Today?
As Canadians prepare to celebrate Canada Day, new data from Vividata’s SCC | Study of the Canadian Consumer depicts a country where family, cultural identity, traditional customs, and openness to difference are more likely to coexist than to compete.
More than seven in ten Canadians aged 14 and older—25.8 million people, or 71.7 percent—say that being related by blood is not necessary to be considered family. Nearly as many—25 million Canadians, or 69.5 percent—say that family is more important to them than their career.
Check out the Vividata profile in the Media Marketplace to learn more about their products and solutions that help advertisers.
Access our written and audio recap as part of the Media Marketplace - helping media buyers make better, smarter, faster decisions — and look like rockstars to clients and bosses.
RAISE YOUR PROFILE WITH THE MEDIA MARKETPLACE
Get your brand in front of media buyers and planners, connect with decision makers, and sell more inventory!
[adrotate banner=”6″]
